Leadership
Jared Kimball
SVP, Marketing Capabilities
Jared leads arrivia’s digital infrastructure strategy, heading up Marketing Technology and Operations. With more than 15 years of experience building data-driven growth strategies, he oversees the platforms, analytics, and execution that support thousands of global partners. Jared has played a key role in simplifying and unifying complex systems into a centralized, scalable ecosystem, making sure the technical foundation is strong, flexible, and built to grow.
As arrivia pushes further into its digital transformation, Jared is leading the integration of advanced automation and intelligent marketing tools across the business. Under his leadership, teams have streamlined backend processes and rolled out capabilities like personalized marketing engines, mobile wallet integration, and API-based workflows. These systems help partners reach members more precisely and optimize performance in real time, creating smoother, more connected digital experiences across every touchpoint.
Before leading the marketing capabilities area, Jared developed a deep expertise in performance marketing and the complex MarTech ecosystems that power global travel brands. His career has been defined by mastering tools that turn complicated data into actionable marketing results.
