Stacey Sutherland

Stacey leads arrivia’s brand visibility and thought leadership, shaping the creative and strategic direction of the company’s B2B marketing. She plays a key role in strengthening arrivia’s presence as a trusted partner across global markets, working closely with internal teams and strategic partners to grow brand impact. Stacey also supports new business growth and long-term partnerships by bringing fresh, forward-thinking approaches to sales and marketing.

As arrivia accelerates its digital transformation, Stacey is focused on clearly communicating the value of the company’s expanding technology capabilities to the travel industry. She leads the effort to translate advances in automation and intelligent platforms into clear, compelling stories partners can understand and act on. By aligning modern marketing strategy with arrivia’s tech evolution, Stacey helps ensure the company’s innovation story resonates across new markets and drives meaningful business growth.

Her background includes more than 20 years of experience in corporate branding and communications, with a specialized focus on the vacation ownership industry. Before joining the leadership team, Stacey held key roles at major brands such as Hilton, Starwood, and Holiday Inn Club Vacations, where she led cross-functional teams in optimizing brand value and market expansion.

Stacey attended Florida State University and the Art Institute where she studied Design and Marketing.