The number of credit unions may have dwindled through mergers and acquisitions, but the competition is as fierce as ever to retain members and attract new ones. A travel benefits and rewards program that prioritizes the customer experience and provides members with travel options they truly want can drive member loyalty, retention, and acquisition while at the same time help credit unions create new revenue opportunities that secure their future.
In a recent article for Credit Union Times arrivia’s Chief Experience Officer, Travis Markel explains how a travel rewards and benefits program can grow a credit unions membership, deliver exceptional value to current members, and ultimately drive new revenue.
You can read the full article with a Credit Union Times subscription here.